Tourism development strategies, swot analysis and improvement. Dec 14, 2014 tourism in kenya is a source of foreign exchange and income for the government. Home to 60 national parks and reserves, a broad offering of cultural and historic attractions, and over 500 km of sunny coastline, kenya has seen its tourism sector rise to become the secondlargest foreign exchange earner in the country, although a spate of terrorist attacks since 2011, the 2014 ebola outbreak in west africa and ongoing security concerns have weighed heavily on the sector. Beach tourism, eco tourism, cultural tourism, and sports tourism are all part of the tourism sector in kenya.
The 10 best nairobi cultural tours with photos tripadvisor. It provides a blueprint for producing topquality, longterm cultural tourism products. Themed ethnic village resort escalates cultural tourism at the. The main aim of the conference was to identify innovative and creative strategies for the development, promotion and marketing of culturebased tourism in africa in the new millennium. We have designed this website to let you explore kenya and discover the untold wealth of destinations and experiences available to the visitor. It is a derivative of general concept of sustainable development which attempts to make a low impact on the environment and local culture, while helping to generate income, employment and conservation of local ecosystems. Challenges affecting the growth of domestic tourism in kenya.
Professor mike robinson, centre for tourism and cultural change, sheffield hallam university, uk and dr alison phipps, university of glasgow, scotland, uk understanding tourisms relationships with cultures and vice versa, is of everincreasing significance in a globalising world. Culinary tourism is a subset of agri tourism that focuses specifically on the search for, and enjoyment of, prepared food and drink. The journey of people to specific destinations that offer cultural attractions, including historic sites and artistic and cultural events and shows, with the aim of acquiring new knowledge and experiences that meet the intellectual needs and individual growth of the traveler. Pdf on oct 7, 2016, and evaristus irandu and others published development of culture heritage tourism in kenya. Governing conservation tourism partnerships in kenya. Pdf governing conservation tourism partnerships in kenya. Cultural tourism and sustainable development gounesco. These are the raw materials of the tourism product and as such are part of the territory where the business is located. The tourism industry dominated the triangle and, in this context, sustainable tourism aims to reconcile the tensions between the three partners in the triangle, and keep the equilibrium in the long term. Considerable opportunities for expansion exist in safari, beach, business, and diaspora tourism, including tourism product development opportunities ssa source. Tourism in kenya is a source of foreign exchange and income for the government. As shown in nairobi, kenya, concentrating on leisure tourism or any one tourism segment can be risky. It focuses in particular on the need for even more creative tourism strategi. If you are looking for a luxury vip vacation in kenya, you will find what you are looking for within this wonderful kenya hotel and safari lodge selection.
Africas leading tourist board 2018, the kenya tourism. Regardless of your destination within the country, you have a chance to experience a great number of different cultures that will mesmerise you and maybe, tempt you into assimilation. Kenyas tourism is over 80% nature based with the revenues generated going back to protect its base resources. Paid and free admission to italian heritage attractions. This paper looks at macro trends and major drivers in tourism as these impact on cultural tourism in general and the council of europe cultural routes in particular. So just knowing one persons cultural identity doesnt provide complete or reliable information about that person. Tourism product development interventions and best practices. Download citation cultural tourism in kenya this study investigates the cultural heritage of the gusii community in western.
In the past, up to 21% of kenyas national income has been derived from tourism. Tourism rises in kenya once again kenya 2017 oxford. Surviving declines in tourism due to political unrest or instability can be accomplished through the diversification of tourism products, encouraging investment, high quality vocational training, and aggressive marketing and promotion. In general, tourism development within a host community often has impact. The third edition of issues in cultural tourism studies provides a vital framework for analysing the complexity of cultural tourism and its increasing globalization in existing as well as emergent destinations of the world. Tourism development in the coastal environment has. Culturalcognitive touristic trips cctt are emerging as ones of the most successful types of modern travel. It considers the emergence of new forms of tourism, such as creative tourism and. The marketing strategies prepared with the aim to create and develop albanias tourism and at what stage is the image of albania is the subject of this paper. Cultural heritage tourism attractive to domestic, intraafrica and international. In this joint endeavor, we continue to highlight the role of tourism as a prime catalyst for. Dec 16, 2016 the article examines the matter of cultural tourism and sustainable development.
Free kenya essays and papers free essays, term papers. The best cultural activities in kenya plan your next trip here. The tourism sector recorded the highest number of arrivals ever at 1,265,6 tourists as at december 31, 2011. Developments and challenges in the hospitality and tourism sector issues paper for discussion at the global dialogue forum for the hotels, catering, tourism sector 2324 november 2010 geneva, 2010 international labour office geneva. Chinese investment or western aid the purpose of this paper is to evaluate how the growing chinese presence in kenya affects the united states international interests. When this all is done, the interested parties are free to establish a cultural. Tourism is possibly the greatest peoplemoving pursuit on the planet today, as well as one of the highestgrossing industries. African perceptions and cultural practices have undergone a remarkable. Following the official banning of hunting, kenyas tourism began to be promoted in development of wildlife tourism terms of shooting wildlife with the camera, and. However, tourism in kenya is one of the leading sources of foreign exchange along with coffee. Knowing anothers cultural identity does, however, help you understand the opportunities and challenges that each individual in that culture had to deal with. Cultural tourism in kenya by soko directory team march 18, 2016 12. Module 3 teaching notes toolkit on poverty reduction through tourism october 2012 slide 1 module 3 promotion and marketing in tourism if this is the second day of the course, welcome the group back to the program and do a short recap of the previous days lessons. With your download, get the 37 best papers relevant to this one, including 20 top related papers.
Knowledge series public disclosure authorized development. It encompasses, in addition to art and literature, lifestyles, ways of living together, values systems, traditions and beliefs. Tourism is a huge business both in the united states and the world over. Furthermore, the preservation of the cultural heritage now covers the nonphysical cultural heritage, which includes the signs and symbols passed on by oral transmission, artistic and literary forms of expression, languages, ways of life, myths, beliefs and rituals, value systems and traditional knowledge and knowhow. Cultural tourism in africa association for tourism and leisure. Whilst market knowledge of certain elements of kenyas culture and heritage is. The journey of people to specific destinations that offer cultural attractions, including historic sites and artistic and cultural events and shows, with the aim of acquiring new knowledge and experiences that meet the intellectual needs and individual growth of. They account for about 37% of all travels and the demand is growing by 15% annually. Tourism development strategies, swot analysis and improvement of albanias image. Lets try to develop a personal feeling for what is meant by the term culture. Tourism in kenya overview and statistics kenya tourism.
Issues in cultural tourism studies 3rd edition melanie k. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. Cultural tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. Culinary tourism is a subset of agritourism that focuses specifically on the search for, and enjoyment of, prepared food and drink. Africas leading tourist board 2018, the kenya tourism board welcomes you to magical kenya. There are many countries that benefit the most from tourism like uganda, algeria, egypt, south africa, kenya, morocco, tunisia, and tanzania.
Pdf development of culture heritage tourism in kenya. This helps reduce dependence on other sectors such as agriculture, which are subject to weather and market conditions that can often be unpredictable. Semantic scholar extracted view of cultural tourism in africa. If you want to learn about the culture and traditions of the kenyans, here are. This volume is a product of the staff of the international bank for reconstruction and development the world bank. Definition of cultural heritage cif icomos home page. Through the africa tourism monitor we provide marketsensitive information and case studies to tourism stakeholders, planners, and practitioners in africa to realize and unlock africas tourism potential.
With renowned naturalist guides, our goal is to provide lifeenhancing travel experiences while supporting environmental and wildlife conservation. Positive and negative economic impacts of tourism in kenya. They consist of the natural and cultural resources, places and events that, by their characteristics or location in a context, awaken the visitors interest and motivate hisher action. Sustainability is therefore paramount for destination kenya. Kenyas tourism product lines that is, supply and their source markets that is, demand function in a crosssectoral context, which leads to crosscutting public and private sector issues. Further, it aims to minimize environmental and cultural damage, optimize visitor satisfaction, and maximize longterm economic growth for the.
Culture is a set of distinctive spiritual, material, intellectual and emotional features of society or a social group. Cultural cognitive touristic trips cctt are emerging as ones of the most successful types of modern travel. The main aim of the conference was to identify innovative and creative strategies for the development, promotion and marketing of culture based tourism in africa in the new millennium. The main aim of this paper is to analyze cultural tourism in italy and its relationship with the territory that is considered the principal driver of the analysis and to provide a tool to policy. The tourism sector is now a major driver of the maldives economy with a direct contribution of 33% to the gdp excluding sectors linked to tourism the tourism sector contributes to more than 44% of total taxes more than 14,000 people directly employed in the resorts the tourism sector contributes with 80% of foreign exchange earnings 461,000. They grow quickly and cover more areas and fields of social and economic life. Republic of kenya ministry of tourism and wildlife.
This study therefore, investigates the visitors responses to the experience and the cultural presentation at basotho cultural village, free state, south africa. Pdf the role of tourism in the conservation of cultural heritage in. The positive and negative impacts of tourism introduction what comes to mind when you think about tourismhopefully fun, relaxation, good food, perhaps adventure. Written by experts in both tourism and cultural heritage management, this book will enable professionals and students to gain a better understanding of their own and each others roles in achieving sustainable cultural tourism. During the 1990s, the number of tourists travelling to kenya decreased, partly due to the wellpublicised murders of several tourists. March 2012 national heritage and cultural tourism strategy page 7 of 60 an open space, including a public square, street or park. Tourism is an important economic sector for many countries in africa.
The official conservation travel partner of world wildlife fund, offering custom and small group tours to natures greatest sites. In the past, up to 21% of kenya s national income has been derived from tourism. It is also an industry that has many social and cultural or physical consequences. When this all is done, the interested parties are free to establish a. Demand for national heritage between 19841993 table 12. Beach tourism, ecotourism, cultural tourism, and sports tourism are all part of the tourism sector in kenya. Impact of tourism on kenya academic english impact of tourism in kenya tourism is the phenomenon arising from temporary visits or stays away from home outside the normal place of residence or usual environment for not more than one consecutive year for leisure, business, and other purposes. The findings, interpretations, and conclusions expressed in this paper do not necessarily reflect the views of the executive. Read this article to learn about the concept, principles and strategies of sustainable tourism. Strategies for the new millennium in mombasa, kenya, december 2000. Cultural heritage tourism 5 introduction to cultural heritage tourism tourism a big and growing business before delving into cultural heritage tourism, one must first understand how tourism in general can act as a driver for community revitalization.
The study went one step further to explore why tourists visit cultural heritage sites and the results were used to develop an attraction development model to guide cultural tourism planning. Tourism like many other industries is often used as a national or regional development tool. Developments and challenges in the hospitality and tourism sector. Layout and design by imagine works ltd nairobi, kenya. Offering free transportation to nearby destinations and activities. Eleven cultural heritage elements or factors in need of preservation and exploitation for tourism were found.
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